The CJEU ruled on Wednesday in the case Rutini versus Antonio Rubini - Italian wines against Argentine wines. At the same time, the Court clarified the dominance of the elements of a trademark and the distinctiveness of first or last names.
A first name can be used as company name and trade name - but what if the first name Otto is also a registered famous trademark? In the case Otto mail order company against Otto's Burger it was ruled by court yesterday, no likelihood of confusion was seen for the company's trademark "Otto".
Can the number 1000 be registerd as a Union Trade Mark? The European Court of Justice has now ruled against registration as a European Union Trade Mark - and not for the first time. It is possible to protect a number as a wordmark, but it is difficult.